What is Earned Media?

Fallston Group

Published on: 25/07/2022

Kathleen Carins, EMMY Award-winning Television Journalist, who now uses her expertise as a Fallston Group Media Coach and Communications...

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What is Reputational Elasticity?

Fallston Group

Published on: 23/07/2018

Reputational elasticity is a product of demand, and it is in direct proportion to how many choices an organization’s stakeholders (consumers) have.

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An Amazing Internship Experience

Fallston Group

Published on: 29/06/2017

Earlier this year, I walked into my first day at the Fallston Group not knowing what to expect from a new internship. I ended my...

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Kathy Walsh Joins Fallston Group as Director of Marketing

Fallston Group

Published on: 25/05/2016

Baltimore-based crisis management and communications firm Fallston Group, LLC announces the full-time appointment of Kathy Walsh...

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