Fallston Group

Six Tips for Managing a Crisis through Social Media

A business’s social media presence is not only a great way to communicate with stakeholders and clients, but it is a highly effective tool when facing a crisis. Here are six tips for managing a crisis through social media.

Four “Don’ts” When Responding to Crisis

Building Strengthening & Defending reputations

Ignoring the press is the number one “don’t” when handling the aftermath of any type of crisis. Listed are four “don’ts” that not only individuals should follow, but also companies when faced with times of crisis or adversity.

Malaysia Airlines: Responding to Crisis

Building Strengthening & Defending reputations

Here are four strategic steps that Malaysia Airlines took after the disappearance of flight MH370 that companies can model if they are faced with a similar crisis.

Protecting Your Image after a Fall from Grace

Building Strengthening & Defending reputations

On February 15, 2013, Ravens running back Ray Rice was arrested after a domestic dispute. The effect it has on his public image will depend on if and how Rice takes responsibility for his actions.

Implementing Emergency Safety Plans in the Workplace

Building Strengthening & Defending reputations

Businesses tend to forget that failure to create a plan for each potential situation can leave them liability and put them at risk if disaster strikes. Protecting your employees and ultimately your brand should be the number one priority for business owners, but it often gets put on the back burner, leaving them vulnerable for crisis.

5 Steps to Stop Bullying in the Workplace

Building Strengthening & Defending reputations

Bullies create uncomfortable, and sometimes harmful environments for its victims, even in the workplace. Here are five steps your business can follow to be rid of vicious and harmful acts of bullying.

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