NFL Quarterback AJ McCarron: Leadership On and Off the Field
In the seventh installment of the 15-Minute Leadership Quick Hit, former Alabama quarterback, three-time BCS national champion, and current NFL quarterback with the Cincinnati Bengals, AJ McCarron speaks to the importance of servant leadership. Tune in to hear how personal life experiences have shaped his leadership and success both on and off the football field.
The 5 “Don’ts” of Social Media
Following and engagement rate on social media platforms define your company’s digital reputation. We’ve come up with five “don’ts” when it comes to enhancing your social presence.
The Best and Worst Commercials of Super Bowl XLIX
There are two things that decide the success and impact of an advertisement – how you align your brand with your target audience, and whether it is memorable. Here are the four best commercials, and the absolute worst of Super Bowl XLIX.
SuPR Bowl XLIX
Super Bowl Sunday is one of the most anticipated days of the year. But, the SuPR Bowl gains just as much interest, as attention is focused on the antics, conversation and media attention of off-the-field “entertainment” for two whole weeks.
Penn State, Seattle Seahawks Cause Stir on Twitter
Penn State Athletic Director Sandy Barbour, and the Seattle Seahawks organization were scrutinized in two separate cases after controversial tweets.
Fallston Group Celebrates Fifth Anniversary
Fallston Group celebrated its fifth anniversary this past November and we are indebted to everyone who helped make this 2009 idea a corporate reality.
Elizabeth Lauten Resigns following Digital Meltdown
Republican Party staffer Elizabeth Lauten is the latest high profile individual to lose her digital composure via social media in a post directed towards Sasha and Malia Obama.
A Black Heel to a Black Eye – UNC’s “Paper Class” Scandal
UNC is accused of academic fraud and allowing student-athletes to enroll in phony classes with no lectures or attendance policies to remain eligible. Without taking ownership, the NCAA will unravel a mess of an investigation and greatly humiliate one of the most prominent universities in our country, and its proud student body and alumni who have done no wrong.
Airbag Recall Becoming a Reputation Killer
Japanese auto parts maker, Takata, has been under fire since June. False report after false report, the National Highway Traffic Safety Administration receives a poor grade for its handling of the recall. Hopefully, now that the issue is front and center, consumers will not ignore the problem, and further injury will be prevented.
US Airways – Recovering from a Black Eye
A US Airways flight attendant refused to hang a US Army Ranger’s “Dress Blues” in the coat closet for first class passengers. Should the airline do more to heal this black eye or will social media apologies be enough to satisfy stakeholders?
